Cartier Watch Value, and How to Sell
Cartier watches are worth owning and hold their value well when they are the right model in the right condition. The Tank, Santos and Panthère have kept steady second-hand demand for decades. What yours is worth turns on the model and reference, the movement, the condition and the box and papers. We buy every Cartier watch, vintage and modern. Send photographs for a free valuation, with a reply within one working day.

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Cartier watches we have bought and sold, photographed by us.
Do Cartier watches hold their value?
The core lines do. The Tank, Santos and Panthère have stayed in production, or come back, for decades, so buyers know them and look for them. Value holds best on watches with their original dial, crown and bracelet, an unpolished case and their papers. Quartz and vermeil Must de Cartier models sit in a more modest market than gold and mechanical pieces, but they still sell.
Holds value best
- Original Tank, Santos and Panthère
- With box and papers
- Unpolished case
Steady
- Must de Cartier vermeil
- Quartz Tank models
Depends on condition
- Polished cases
- Replaced dials or bracelets
Are Cartier watches worth it?
As watches to wear and to sell on, yes. Cartier designs change slowly, so a Tank bought decades ago still looks like a Tank today, and the second-hand market rewards that. The honest answer for your own watch depends on what it is, so the useful question is what it is worth now.
- 1904Santos
- 1917Tank
- 1922Tank Louis Cartier
- 1977Must de Cartier
- 1983Panthère
- 1985Pasha
- 2007Ballon Bleu
How much is my Cartier watch worth?
We do not quote a figure before we see the watch, and we do not publish prices. Send four photographs: the dial straight on, the caseback with its numbers, the crown side, and the bracelet or strap with its clasp. Our watch specialist identifies the model and replies with a considered valuation, free, within one working day.
- Photograph the dial and caseback
- Add the reference and serial
- A free valuation within one working day
- The dial, straight on
In daylight, glass clean, no reflections across the hands.
- The caseback
With the reference, serial and any hallmarks readable.
- The side and the clasp
The crown side, the lugs and the clasp opened flat.
- Box, papers and receipts
Helpful, but we buy without them too.
What drives the value of a Cartier watch
- Model and reference. Identify the line, size and case.
- Movement. Mechanical or quartz, and Cartier's own calibres.
- Originality. The dial, hands, crown and bracelet as they left Cartier.
- Condition. Crisp case edges, no heavy polishing.
- Box and papers. Support the identity and date of sale.
Five things decide the value
- Referencewhich exact model it is
- Movementthe right calibre, and whether it runs
- Originalitydial, hands, bezel, unpolished case
- Conditionwear, dents and the crystal
- Box and papershelpful, never essential
Cartier watch models we buy
- Tank, in all its forms: Louis Cartier, Française, Américaine, Solo, MC and vintage Tank.
- Santos, from the Santos-Dumont to the Santos Galbée and the modern Santos.
- Must de Cartier, including vermeil Must Tank and Must Ronde.
- Panthère, ladies' and men's, on its supple bracelet.
- Ballon Bleu, Pasha, Baignoire, Calibre and the Cartier Privé collection.
- Vintage and antique Cartier, including early Cartier Paris wristwatches.
- TankOur Tank Louis Cartier

- SantosIllustration

- Must RondeOur Must de Cartier

- PanthèreOur Panthère

- Ballon BleuIllustration

- PashaIllustration

The Tank and Santos: what we look for
The Santos was made in 1904 for the aviator Alberto Santos-Dumont, and the Tank followed in 1917. On both we check that the case keeps its sharp lines, the dial and blued hands are original, and the crown carries its cabochon. A Tank Louis Cartier in gold, like the one at the top of this page, should keep its slim, crisp case.
1234- 1Cabochon crown
- 2Blued sword hands
- 3Roman numerals
- 4Case edges, crisp and unpolished
Our own Tank Louis Cartier 2441.
The secret signature
Many Cartier dials hide a tiny "Cartier" signature inside one of the Roman numerals, often the VII or the X. It is easy to miss and hard for a copyist to get right, so we always look for it. It is one of the first things we check on a Tank or a Must.


Must de Cartier and vintage Cartier
The Must de Cartier line arrived in the 1970s, many of its watches cased in vermeil, which is gilded sterling silver, and marked as such on the back. Collectors look for original lacquered dials, like the burgundy on our Must Ronde, and clean cases. Vintage gold Tanks and early Cartier Paris pieces are valued on originality first.


Cartier watches we have handled
- A Cartier Paris hexagonal wristwatch in platinum and diamonds, circa 1913, a published piece from Cartier's earliest years of wristwatch making.
- A Baignoire Mini in white gold, reference 2369, from around 1998.
- A Tank Américaine chronograph with an automatic movement, in gold.
- A Panthère in yellow gold on its original bracelet.


Selling with or without box and papers
We buy Cartier watches with or without the box and papers. The certificate records the serial and date of sale, and service papers show the work done, so both support the value. Without them, we identify the watch from its caseback numbers, movement and dial.
With papers
- Certificate serial matches the caseback
- Date of sale
- Service papers and work done
Without papers
- Caseback model number and serial
- Movement correct for the model
- Dial printing and hands
How we check a Cartier is genuine
- Caseback numbers. The model number and an individual serial, cleanly engraved.
- Movement, correct for the model.
- Dial, printing, hands and the secret signature.
- Crown, with its cabochon.
- Bracelet and clasp, signed and correct for the model.
- Box and papers, checked against the watch.
- Ownership. Photo ID, proof of address and a check against a stolen watch register.
- 1Caseback model number and serial
- 2Dial printing and the secret signature
- 3Crown with its cabochon
- 4Signed clasp, correct for the model
How to sell your Cartier watch to us
- Step 1Send photographs
The dial, the caseback numbers, the crown side and the clasp, with any papers.
- Step 2Free valuation
Our watch specialist identifies the model and replies with an estimate, subject to inspection, within one working day.
- Step 3Choose how we see it
Choose one of the four ways below.
- Step 4Paid same day after inspection
We inspect the watch, confirm the offer and, once you accept, pay by bank transfer or in cash that day. If you decline, it comes back to you at our cost.
- Mayfair, by appointment
Book an appointment at 47 Maddox Street, Mayfair, London W1S 2PG.
- Braintree office
Book an appointment at our Braintree office, Unit 20B Lakes Industrial Park, Braintree, Essex CM7 3RU.
- Royal Mail Special Delivery
Send it by Royal Mail Special Delivery; keep the receipt and we refund the postage.
- Free FedEx collection
Arrange a free FedEx collection from your home, anywhere in the UK.
Peace of mind: Insured up to £10,000 per parcel when you send to us.
Peace of mind, from photographs to payment
- Insured up to £10,000per parcel on its way to us
- Free FedEx collectionfrom your home, anywhere in the UK
- Royal Mail Special Deliverykeep the receipt and we refund the postage
- A reply within one working daywith an estimate
- Same-day paymentby bank transfer or cash, after inspection
- No obligationdecline and it comes back at our cost
- Mayfair (by appointment)and our Braintree office
- Google reviewsread what sellers say
What to photograph for an accurate Cartier valuation
- The dial, straight on
In daylight, glass clean, no reflections across the hands.
- The caseback
With the reference, serial and any hallmarks readable.
- The side and the clasp
The crown side, the lugs and the clasp opened flat.
- Box, papers and receipts
Helpful, but we buy without them too.
Is a Cartier watch a good investment?
We do not give investment advice, and no watch is a guaranteed investment. What we can tell you is how a Cartier watch is valued when it is sold: on the model and reference, the case metal and movement, whether the dial, crown and bracelet are original, the condition of the case, and whether it has its box and papers. A Tank, Santos or Panthère with its original parts and papers is the kind of watch buyers look for. If you already own a Cartier, a free value inspection tells you what it would sell for today.
Questions about selling Cartier
Do Cartier watches hold their value?
The core lines do. The Tank, Santos and Panthère have kept steady second-hand demand for decades, and value holds best on watches with original dials, crowns and bracelets, unpolished cases and papers. Quartz and vermeil Must models sit in a more modest market. Send yours for a free valuation and we will tell you where it sits.
Are Cartier watches worth it?
As watches to own and to sell on, yes. Cartier designs change slowly, so the Tank, Santos and Panthère stay recognisable and keep a strong second-hand market. What your own watch is worth depends on its model, movement, condition and papers. Send photographs for a free valuation, with a reply within one working day.
How much is my Cartier watch worth?
It depends on the model and reference, the movement, the originality of the dial, crown and bracelet, the condition of the case, and your box and papers. We do not quote before we see the watch. Send photographs of the dial, caseback, crown side and clasp for a free valuation within one working day.
Do you buy the Must de Cartier and vintage Tank?
Yes. We buy Must de Cartier watches, including vermeil Must Tank and Must Ronde models, and vintage Tank and Santos watches in gold, working or not. Please photograph the dial, the caseback with its marks and numbers, and the crown, and tell us anything you know of the watch's history.
Can I sell a Cartier watch with no box or papers?
Yes. We buy Cartier watches with or without the box and papers. We identify the watch from its caseback numbers, movement, dial and crown. The certificate and service papers support the value and confirm the date of sale, but their absence never stops a sale.
How do you know a Cartier watch is genuine?
We check the model number and serial on the caseback, the movement against the model, the dial printing and the hidden signature in the numerals, the cabochon crown, and the bracelet and clasp, with any box and papers. We also ask for photo ID and check the watch against a stolen watch register.
How fast do I get paid?
You are paid the same day after inspection, once a price is agreed, by bank transfer or in cash. At a Mayfair or Braintree appointment that happens during your visit. A watch sent by Special Delivery or collected by FedEx is inspected on arrival and paid for that day. If you decline, we return it at our cost.
Do you buy Cartier jewellery too?
Yes. We buy Cartier jewellery, from the Love bracelet and Juste un Clou to Trinity rings and Panthère pieces, on our Cartier jewellery page. This page covers Cartier watches. If you have both, send photographs of everything together and we will value them in one reply, free.
Why are Cartier watches so expensive?
Cartier is a historic Paris jeweller whose watch designs, such as the Santos of 1904 and the Tank of 1917, are among the most recognised in the world. Cases in precious metals and the brand's jewellery heritage add to the price.
Does the Cartier Santos hold its value?
The Santos is one of Cartier's most popular lines, and steel and gold examples in good condition with box and papers sell readily second hand.
Who values your Cartier
Buying and valuing vintage and modern watches since 2015, from Mayfair (by appointment) and our Braintree office. Our watch specialist reviews every Cartier valuation personally.
47 Maddox Street, London W1S 2PG. No shopfront, so please book before you come.
Unit 20B Lakes Industrial Park, Braintree, Essex CM7 3RU. By appointment, and the address for Special Delivery parcels.
Further reading
Selling a Cartier watch?
Send a photograph of the dial and caseback for a free, no-obligation valuation.